Newsletter Edition 17 - August 2020

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Ceduc launches three new courses

With strategic partnerships, current themes, and renowned specialists, ABPI’s Continuing Education Center – ABPI-CEDUC launches three new courses focused on the professional development of its members and those interested in the subject. The new courses are on “Strategic Brand Portfolio Management”, aimed at professionals in the legal, communication and marketing areas; “Dispute Resolution Mechanisms Regarding Domain Names”, designed to train professionals who wish to act in domain name dispute solutions; and “CASD-ND Advanced Expert Training Program”, exclusively for specialists of ABPI’s Domain Name Dispute Resolution Chamber (CASD-ND).

With an inaugural class on September 2nd, the “Strategic Brand Portfolio Management” course has the goal of disseminating knowledge on the subject and is aimed at professionals in the legal, communication, and marketing areas. “With a hybrid methodology and the ‘always in beta mindset’, we favor an interdisciplinary and transversal look at the most current themes and with an impact on daily practice”, explains Renata Lisboa, coordinator of CEDUC-ABPI.

Using the interdisciplinary methodology, expository and practical classes and an exclusive platform, with live Zoom lessons, CEDUC began with the “Strategic Marketing Management: how to sell in law in times of crisis” course, taught by lawyer Lisandra Thomé, and followed with the course on “Data Protection”, still in progress. According to the CEDUC coordinator, the themes are chosen based on a careful analysis of the audience and demand, but suggestions are always welcome.

Check courses’ details and register:

Registration and information at https://www.ceduc.abpi.org.br/ 

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